{"id":119700,"date":"2023-12-20T07:58:05","date_gmt":"2023-12-20T05:58:05","guid":{"rendered":"https:\/\/tietopankki.crnet.fi\/fi\/news\/consumers-call-on-beauty-brands-for-more-sustainable-packaging\/"},"modified":"2023-12-20T07:58:05","modified_gmt":"2023-12-20T05:58:05","slug":"consumers-call-on-beauty-brands-for-more-sustainable-packaging","status":"publish","type":"post","link":"https:\/\/tietopankki.crnet.fi\/en\/news\/consumers-call-on-beauty-brands-for-more-sustainable-packaging\/","title":{"rendered":"Consumers call on beauty brands for more sustainable packaging"},"content":{"rendered":"<div class=\"mp_wrapper\">\n  <div class=\"mepr-unauthorized-message\">\n    <p>You are unauthorized to view this page.<\/p>\n  <\/div>\n  <div class=\"mepr-login-form-wrap\">\n            \n<div class=\"mp_wrapper mp_login_form\">\n                  <!-- mp-login-form-start -->     <form name=\"mepr_loginform\" id=\"mepr_loginform\" class=\"mepr-form\" action=\"https:\/\/tietopankki.crnet.fi\/en\/login-2\/\" method=\"post\" data-trp-original-action=\"https:\/\/tietopankki.crnet.fi\/en\/login-2\/\">\n            <div class=\"mp-form-row mepr_username\">\n        <div class=\"mp-form-label\">\n                              <label for=\"user_login\">Username<\/label>\n        <\/div>\n        <input type=\"text\" name=\"log\" id=\"user_login\" value=\"\" \/>\n      <\/div>\n      <div class=\"mp-form-row mepr_password\">\n        <div class=\"mp-form-label\">\n          <label for=\"user_pass\">Password<\/label>\n          <div class=\"mp-hide-pw\">\n            <input type=\"password\" name=\"pwd\" id=\"user_pass\" value=\"\" \/>\n            <button type=\"button\" class=\"button mp-hide-pw hide-if-no-js\" data-toggle=\"0\" aria-label=\"Show password\">\n              <span class=\"dashicons dashicons-visibility\" aria-hidden=\"true\"><\/span>\n            <\/button>\n          <\/div>\n        <\/div>\n      <\/div>\n            <div>\n        <label><input name=\"rememberme\" type=\"checkbox\" id=\"rememberme\" value=\"forever\" \/> Remember Me<\/label>\n      <\/div>\n      <div class=\"mp-spacer\">&nbsp;<\/div>\n      <div class=\"submit\">\n        <input type=\"submit\" name=\"wp-submit\" id=\"wp-submit\" class=\"button-primary mepr-share-button\" value=\"Log In\" \/>\n        <input type=\"hidden\" name=\"redirect_to\" value=\"\/en\/wp-json\/wp\/v2\/posts\/119700\" \/>\n        <input type=\"hidden\" name=\"mepr_process_login_form\" value=\"true\" \/>\n        <input type=\"hidden\" name=\"mepr_is_login_page\" value=\"false\" \/>\n      <\/div>\n    <input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n    <div class=\"mp-spacer\">&nbsp;<\/div>\n    <div class=\"mepr-login-actions\">\n        <a\n          href=\"https:\/\/tietopankki.crnet.fi\/en\/login-2\/?action=forgot_password\"\n          title=\"Click here to reset your password\"\n        >\n          Forgot Password        <\/a>\n    <\/div>\n\n      \n    <!-- mp-login-form-end --> \n  <\/div>\n      <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<div class=\"smart_content_wrapper\">\n<p>Unveiled in the lead-up to Christmas \u2013 when an estimated 26 per cent of consumers purchase new beauty products \u2013 the study provides an assessment of what the industry\u2019s customers want to see in terms of sustainability. Respondents to the survey \u2013 which totalled 523 consumers between the ages of 18 to 65 \u2013 made it clear that a beauty brand\u2019s sustainability credentials have an impact on their purchasing habits. Around 63 per cent claimed that \u2018Clean Beauty\u2019 is \u2018extremely or very important\u2019 to them, whilst nearly half (47 per cent) stated that they would be willing to pay more for products that come in sustainable packaging.<\/p>\n<p>When it comes to which materials consumers want to see used in the industry, respondents said:<\/p>\n<ul>\n<li>Recyclable plastic (47 per cent)<\/li>\n<li>Refillable containers (40 per cent)<\/li>\n<li>Glass (39 per cent)<\/li>\n<li>Biodegradable plastic (36 per cent)<\/li>\n<li>Paper and Cardboard cartons (35 per cent)<\/li>\n<li>Organic packaging (30 per cent)<\/li>\n<\/ul>\n<p>Accordingly, beauty product consumers want brands to become more transparent and to take a more active role in messaging. The survey revealed that almost three quarters (72 per cent) want to know what brands are doing to prevent their products from ending up in oceans or landfills, whilst 69 per cent claimed that they should take &#8220;a more active role in promoting eco-conscious behaviour among their customers.&#8221; Despite such worries, 49 per cent of respondents believe that beauty brands uphold their sustainability credentials, with just 17 per cent stating they do not believe claims made by brands in the industry. Indeed, 70 per cent of participants indicated that they investigate the eco-friendly credentials of the brands they choose to purchase from.<\/p>\n<p>Source: <a rel=\"noopener\" href=\"https:\/\/resource.co\/article\/consumers-call-beauty-brands-more-sustainable-packaging\">Resource<\/a><\/p>\n<\/div>\n<p>The post <a rel=\"noopener\" href=\"https:\/\/vastuullisuusuutiset.fi\/fi\/environmental-news-en\/3-448\/\">Consumers call on beauty brands for more sustainable packaging<\/a> appeared first on <a rel=\"noopener\" href=\"https:\/\/vastuullisuusuutiset.fi\/fi\">Vastuullisuusuutiset.fi<\/a>.<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[12696,575,829],"class_list":["post-119700","post","type-post","status-publish","format-standard","hentry","category-news","tag-beauty-brand","tag-environmental-news-en","tag-packaging"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/tietopankki.crnet.fi\/en\/wp-json\/wp\/v2\/posts\/119700","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tietopankki.crnet.fi\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tietopankki.crnet.fi\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tietopankki.crnet.fi\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tietopankki.crnet.fi\/en\/wp-json\/wp\/v2\/comments?post=119700"}],"version-history":[{"count":0,"href":"https:\/\/tietopankki.crnet.fi\/en\/wp-json\/wp\/v2\/posts\/119700\/revisions"}],"wp:attachment":[{"href":"https:\/\/tietopankki.crnet.fi\/en\/wp-json\/wp\/v2\/media?parent=119700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tietopankki.crnet.fi\/en\/wp-json\/wp\/v2\/categories?post=119700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tietopankki.crnet.fi\/en\/wp-json\/wp\/v2\/tags?post=119700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}