{"id":119849,"date":"2024-01-03T07:58:06","date_gmt":"2024-01-03T05:58:06","guid":{"rendered":"https:\/\/tietopankki.crnet.fi\/fi\/news\/co-op-rolls-out-kitchen-towels-made-from-recycled-cardboard-fibres\/"},"modified":"2024-01-03T07:58:06","modified_gmt":"2024-01-03T05:58:06","slug":"co-op-rolls-out-kitchen-towels-made-from-recycled-cardboard-fibres","status":"publish","type":"post","link":"https:\/\/tietopankki.crnet.fi\/fi\/news\/co-op-rolls-out-kitchen-towels-made-from-recycled-cardboard-fibres\/","title":{"rendered":"Co-op rolls out kitchen towels made from recycled cardboard fibres"},"content":{"rendered":"<div class=\"mp_wrapper\">\n  <div class=\"mepr-unauthorized-message\">\n    <p>You are unauthorized to view this page.<\/p>\n  <\/div>\n  <div class=\"mepr-login-form-wrap\">\n            \n<div class=\"mp_wrapper mp_login_form\">\n                  <!-- mp-login-form-start -->     <form name=\"mepr_loginform\" id=\"mepr_loginform\" class=\"mepr-form\" action=\"https:\/\/tietopankki.crnet.fi\/fi\/login-2\/\" method=\"post\">\n            <div class=\"mp-form-row mepr_username\">\n        <div class=\"mp-form-label\">\n                              <label for=\"user_login\">Username<\/label>\n        <\/div>\n        <input type=\"text\" name=\"log\" id=\"user_login\" value=\"\" \/>\n      <\/div>\n      <div class=\"mp-form-row mepr_password\">\n        <div class=\"mp-form-label\">\n          <label for=\"user_pass\">Password<\/label>\n          <div class=\"mp-hide-pw\">\n            <input type=\"password\" name=\"pwd\" id=\"user_pass\" value=\"\" \/>\n            <button type=\"button\" class=\"button mp-hide-pw hide-if-no-js\" data-toggle=\"0\" aria-label=\"Show password\">\n              <span class=\"dashicons dashicons-visibility\" aria-hidden=\"true\"><\/span>\n            <\/button>\n          <\/div>\n        <\/div>\n      <\/div>\n            <div>\n        <label><input name=\"rememberme\" type=\"checkbox\" id=\"rememberme\" value=\"forever\" \/> Remember Me<\/label>\n      <\/div>\n      <div class=\"mp-spacer\">&nbsp;<\/div>\n      <div class=\"submit\">\n        <input type=\"submit\" name=\"wp-submit\" id=\"wp-submit\" class=\"button-primary mepr-share-button \" value=\"Log In\" \/>\n        <input type=\"hidden\" name=\"redirect_to\" value=\"\/fi\/wp-json\/wp\/v2\/posts\/119849\" \/>\n        <input type=\"hidden\" name=\"mepr_process_login_form\" value=\"true\" \/>\n        <input type=\"hidden\" name=\"mepr_is_login_page\" value=\"false\" \/>\n      <\/div>\n    <\/form>\n    <div class=\"mp-spacer\">&nbsp;<\/div>\n    <div class=\"mepr-login-actions\">\n        <a\n          href=\"https:\/\/tietopankki.crnet.fi\/fi\/login-2\/?action=forgot_password\"\n          title=\"Click here to reset your password\"\n        >\n          Forgot Password        <\/a>\n    <\/div>\n\n      \n    <!-- mp-login-form-end --> \n  <\/div>\n      <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<div class=\"smart_content_wrapper\">\n<p>The retailer says it will roll out the towels in 1,000 of its stores throughout early 2024, as part of its Honest Value range. The new line will save 230 tonnes of pure pulp, Co-op says. The new own-brand kitchen towel will retail at \u00a31.85, which is 5% cheaper than the current Honest Value SKU. The new product, developed by Co-op with its supplier WEPA, features a blend of recycled materials including 70% cardboard fibres \u2013 such as brown boxes used for home deliveries \u2013 while the remaining 30% is recycled fibres from sorted office waste.<\/p>\n<p>Co-op says the new fibre source for this product comes from brown cardboard fibres, which gives the kitchen towel its pale beige colour. The change in colour, alongside \u201creassurance of the quality and absorbency\u201d of the product, will be communicated with on-pack messaging, the retailer says.<\/p>\n<p>Janet Lawrence, Technical Manager at Co-op, commented: \u201cThis product directly supports a circular recycling economy, which we champion at Co-op, helping us to achieve our sustainability goals. The clever use of cardboard fibres, which are more abundant in the UK post-pandemic, is such a great message. \u201cWe understand customers might be confused by the beige colouring of the kitchen towel when they are used to white, but we want to reassure shoppers that this product has the same absorbency and quality as the previous line.\u201d<\/p>\n<p>Source: <a rel=\"noopener\" href=\"https:\/\/www.circularonline.co.uk\/news\/co-op-rolls-out-kitchen-towels-made-from-recycled-cardboard-fibres\/\">Circular Online<\/a><\/p>\n<\/div>\n<p>The post <a rel=\"noopener\" href=\"https:\/\/vastuullisuusuutiset.fi\/fi\/environmental-news-en\/3-451\/\">Co-op rolls out kitchen towels made from recycled cardboard fibres<\/a> appeared first on <a rel=\"noopener\" href=\"https:\/\/vastuullisuusuutiset.fi\/fi\">Vastuullisuusuutiset.fi<\/a>.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[575,4324,12762,579],"class_list":["post-119849","post","type-post","status-publish","format-standard","hentry","category-news","tag-environmental-news-en","tag-retail","tag-towel","tag-uk"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/tietopankki.crnet.fi\/fi\/wp-json\/wp\/v2\/posts\/119849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tietopankki.crnet.fi\/fi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tietopankki.crnet.fi\/fi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tietopankki.crnet.fi\/fi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tietopankki.crnet.fi\/fi\/wp-json\/wp\/v2\/comments?post=119849"}],"version-history":[{"count":0,"href":"https:\/\/tietopankki.crnet.fi\/fi\/wp-json\/wp\/v2\/posts\/119849\/revisions"}],"wp:attachment":[{"href":"https:\/\/tietopankki.crnet.fi\/fi\/wp-json\/wp\/v2\/media?parent=119849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tietopankki.crnet.fi\/fi\/wp-json\/wp\/v2\/categories?post=119849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tietopankki.crnet.fi\/fi\/wp-json\/wp\/v2\/tags?post=119849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}